Tag Archives: content marketing

Trajectory ChangingBenefitsOfContentMarketing

10 Trajectory-Changing Benefits Of Content Marketing

Content is the most powerful, flexible marketing tool you have, and it has the power to change the trajectory of your business. Content marketer Cat Johnson shares 10 benefits of content marketing for your business.

May 17, 2021

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7 Reasons People Don’t Open Your Newsletter

Is your newsletter struggling? It could be too cluttered, too promotional, or too stuffy — but happily, these problems can be easy to fix. Content marketing expert Cat Johnson shares 7 reasons why subscribers aren’t reading your newsletters, and how to put it right.

March 9, 2021

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6 Ways To Position Your Space Now For The Workspace Return

This is the time to rethink your business, operations, vision, and most importantly, your marketing. Workspace marketing expert Cat Johnson shares six ways to position your space now for the expected workspace boom.

December 23, 2020

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Instagram Stories

How To Engage Your Instagram Followers With Just A Few Taps

Content marketing experts Cat Johnson and Karina Patel recently held a video workshop on how to use Instagram Stories to market your coworking space. Here are the main takeaways and best practice guidelines.

February 25, 2020

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Karina Patel

The Low-Down On Instagram Stories And Why It’s Worth Your Time

With over 1 billion users, leveraging Instagram should be an obvious decision for flexible workspace brands. However, it requires significant…

February 11, 2020

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Ways to Improve your Blog Format

7 Ways To Improve Your Blog Format For Better SEO And Reader Engagement

Your workspace blog is a powerful tool. But are you presenting your content in the right way? Cat Johnson, content marketing expert for the coworking sector, explains how to correctly format blog posts to boost impact, reach, and SEO.

January 28, 2020

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Marketing Hacks

5 Marketing Hacks For Coworking Spaces In 2020

Bernie J Mitchell, content marketing expert for coworking spaces, shares 5 key ways operators can ramp up their marketing in 2020. Among them, Bernie encourages operators to experiment with video, which he says isn’t as daunting as it seems.

December 18, 2019

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Templates Articles

15 Strategies To Improve Your Coworking Newsletter

Content marketing expert Cat Johnson shared 15 proven strategies that can help flexible workspace operators create high performing newsletters. Email…

November 14, 2019

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If You Don’t Define Your Brand, Someone Else Will

In her latest workshop, content marketing expert Cat Johnson walked us through the concept of brand storytelling and how it helps workspaces to relate with their target audiences. Learn the key elements of effective storytelling and start telling your own coworking story with one of these 4 topics.

September 12, 2019

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Templates Articles

Future Of Work: Why Brand Storytelling Is Key

Brand storytelling enables companies to share their purpose with their investors, consumers, staff, and future recruits. Allwork.Space spoke with Cat Johnson, expert storyteller and content strategist, to learn about storytelling and how flexible workspace operators can leverage it.

September 6, 2019

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content marketing audit

How To Clean Up Your Content Marketing Strategy With An Audit

SEO and marketing expert Terry Van Horne explains what a content marketing audit is and how flexible workspace operators can benefit from one.

May 9, 2017

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books  e

Digital Marketing for Flexible Workspace: One Operator’s Trials and Triumphs (Part 2)

In the second part of our interview with Stephen Furnari, founder of Law Firm Suites, he explains how he stays on top of SEO and Google’s frequently changing algorithms.

April 10, 2017

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Content marketing (Stocksnap)

8 Content Marketing Tips for Coworking Space Operators

Writer and content marketer Cat Johnson shares 8 useful tips to help flexible workspace operates launch a content marketing strategy.

April 4, 2017

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Killer blog posts

INFOGRAPHIC: How to Grab Your Audience with a Killer Blog Post

Do your blog posts hit all the right buttons? This handy infographic shares some killer blog-writing secrets.

April 22, 2014

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