Tag Archives: online marketing

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7 Reasons People Don’t Open Your Newsletter

Is your newsletter struggling? It could be too cluttered, too promotional, or too stuffy — but happily, these problems can be easy to fix. Content marketing expert Cat Johnson shares 7 reasons why subscribers aren’t reading your newsletters, and how to put it right.

March 9, 2021

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Clubhouse: 10 Pro Tips To Stand Out

Clubhouse is “being built as we’re flying it”, and it’s a platform that offers serious potential. In this guide, Cat Johnson shares 10 easy-to-follow tips on Clubhouse keywords, profiles, notifications, room etiquette, and mic flips.

February 23, 2021

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10 Ways to Freshen Up Your LinkedIn Profile (and Why You Should)

Are you a set-it-and-forget-it LinkedIn user? LinkedIn has transformed in recent years and is now an engaging, vibrant knowledge-sharing platform. Content marketer Cat Johnson shares 10 tips on how to freshen up your LinkedIn profile.

February 15, 2021

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How To Engage Your Community Using Instagram Reels

Instagram Reels enables users to record and post short 3-second video clips. Now’s the ideal time to start publishing Reels, as competition is still low. Here’s how to get started.

January 21, 2021

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What Is Clubhouse (And Why Should You Care)?

Clubhouse is a voice-only social media platform that facilitates informal—yet remarkably rich—conversations. Content marketer Cat Johnson explains the good, the bad, and the unlimited interactive potential of Clubhouse.

January 14, 2021

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How To Optimise Your Virtual Office Tour

Not to be confused with a video tour, a virtual tour — also known as a 3D or 360 panoramic tour — enables people to interact with the space and zoom in on features. From tripod positioning to maximising natural light, these 7 tips explain how to optimise your virtual tour.

January 12, 2021

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Voice Search: A Top Coworking Marketing Trend For 2021

One marketing trend that’s set to make some noise in 2021 is voice search. Voice search utilises innovations like Google Assistant, Apple’s Siri, and Amazon’s Alexa. Here’s why workspace operators should take note, and start optimizing their content for the spoken word.

December 11, 2020

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Digital Marketing for Flexible Workspace: One Operator’s Trials and Triumphs (Part 2)

In the second part of our interview with Stephen Furnari, founder of Law Firm Suites, he explains how he stays on top of SEO and Google’s frequently changing algorithms.

April 10, 2017

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Review: 8 Website Builders to Get Your Workspace Online

If your workspace doesn’t have a website, this in-depth review of the top 8 website builders will help you get started.

April 7, 2017

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Digital Marketing for Flexible Workspace: One Operator’s Trials and Triumphs (Part 1)

As part of a series of articles focused on digital marketing, founder of Law Firm Suites, Stephen Furnari, shares his own successful marketing strategies.

April 5, 2017

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How Google Trends Fills in the Industry Blanks

Google Trends offers a valuable insight into when and where clients are searching for flexible workspace.

June 2, 2016

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5 Tips to Increase Workspace Leads: “It’s all about the content!”

Instant’s Sophie Turnbull offers fascinating advice into client behaviour and marketing trends.

May 17, 2016

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Social media

How to Know if You’re Underdoing It on Social Media

Are you making too much noise on social media, or not enough?

February 26, 2015

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INFOGRAPHIC: What’s Turning Off Your Website Visitors?

Low conversion rates? This infographic could show you why.

August 22, 2014

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Smart Guides: A New Way to Learn, Teach and Share

We have a mindboggling amount of information at our fingertips. Here’s a smart way to cut through the ‘noise’.

April 29, 2014

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