In The Loop: IBM Chooses WeWork, 7 SEO Tips, and a Record-Breaking Coworking Space

IBM mulls temporary NYC office space with WeWork

In a classic example of how corporates are using flexible workspace, IT giant IBM is considering temporarily housing some of its employees at WeWork’s Greenwich Village location. Based near the company’s Astor Place headquarters, the coworking space would provide short-term accommodation while IBM searches for a huge new office, according to The Real Deal. Such a deal is a perfect example of the corporate opportunities for flexible workspace operators, and further evidence that WeWork is good news for our industry.

7 quick ways content marketing can boost your SEO

Next month at Allwork we’ll be focusing on digital marketing for workspace operators. In the meantime, take a look at this useful guide on why and how online content is so important for search engine optimisation. As reported by Search Engine Watch, content marketing is extremely effective in increasing traffic, generating leads, enabling sales – and boosting SEO. Here are 7 quick ways to use your website content to improve search engine rankings and traffic.

JustCo to open Singapore’s largest coworking space

Singapore is on the verge of getting a record-breaking coworking space courtesy of flexible workspace group JustCo. The company already operates a number of spaces in South East Asia, and now they’re set to open a 40,000 sq ft space spanning two floors at the UIC Building in Singapore’s central business district this May.

Image source: Pexels