IWG plc is planning a large-scale rollout of its flexible workspace franchise offering in a further 14 countries in Africa. IWG’s Regus currently operates in 21 African countries.
This rollout comes off the back of the successful launch of two franchise locations at Pick n Pay and Sasol, led by Mo Nanabhay, an experienced franchise and business strategist.
“We’ve sold franchises in 5 African countries already with several discussions in other African markets,” said Nanabhay.
“The big lure (apart from the promising returns), has been IWG’s proven business model and track record of performance in Africa, as well as our varied customer base – from large multinationals to small businesses, using Regus locations every day.
“We are talking to several possible franchise partners across Africa which will be among the countries the franchise option will be rolled out to first. We are currently identifying partners in each country to collaborate with us.”