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Coworking Executives Are Optimistic About The Future Of Coworking

Despite an incoming economic downturn and doubts about WeWork’s IPO, executives at different coworking companies say they are confident that the industry will continue to grow. Click To Tweet

Nick LiVigne, head of product at Convene, said that the business model is sustainable domestically and internationally at a panel held at Spaces. He also distanced Convene’s model from WeWork as 80% of the firm’s revenue came from non-coworking sources. Regardless, he believes that if WeWork’s IPO goes well, it will benefit the whole sector.

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“I think the most important thing that you see today is a massive amount of notoriety directed here and that can only help us,” said Michael Berretta, IWG’s Vice President of Network Development, Americas. “It’s led to more customer knowledge around the product and I think it’s gradually, over the last 24 months or so, made it almost a household name that you can get a flexible alternative versus going into a conventional lease, which is the cornerstone of the business.”

ABOUT Aayat Ali
Aayat Ali

Aayat is an editor for the Daily Digest based out of Kentucky. She has worked with local coworking spaces since August of 2017 and enjoys taking her firsthand knowledge to write about the fascinating, constantly evolving world of flexible workspaces. Feel free to reach out to her at [email protected] View all posts by Aayat Ali

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