Today’s workers value company culture more than ever before, particularly for a distributed workforce. For remote workers, culture is what keeps them being productive and leads to business success.
By keeping everyone in the loop and communicating regularly, companies can effectively achieve shared goals.
The best company culture provides workers with the tools needed to do their jobs. Using a central clearinghouse for company details and file-sharing systems keeps everyone working from various locations on the same page.
Remote workers often suffer from isolation and can have difficulty connecting with their colleagues. Companies with distributed workers should have a communications policy and the tools necessary to address this issue and promote a sense of teamwork. For example, using Slack is a simple way to keep everyone on the same page.
Additionally, making your brand clear to everyone including customers, prospective talent and competitors is just another way to bring your team closer together. Aligning everyone with your company’s mission and core values allows workers to have a personal stake in their work, while also helping them make choices that propel your brand.