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Home News Marketing

TikTok Introduces Features To Discourage Infinite Scrolling

Concerns over the impact that social media overuse has on mental and physical health has risen in recent years, particularly among children.

Aayat AlibyAayat Ali
June 9, 2022
in Marketing
Reading Time: 1 min read
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TikTok Introduces Features To Discourage Infinite Scrolling

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TikTok is introducing a new feature to combat a problem that the platform’s users know all too well: endless scrolling. 

Now, the company is incorporating features that are made to keep users from scrolling infinitely through its short-form videos by showing reminders to limit their screen time after long-term usage.  

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For teenage users, a pop-up will recommend cutting down their screen time if they go beyond 100 minutes on the app within a single day.  

TikTok’s update also includes a new screen time dashboard, allowing users to see how often the app is opened, as well as their daytime and nighttime usage. 

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Concerns over the impact that social media overuse has on mental and physical health has risen in recent years, leading other platforms to introduce similar tools that encourage people to take time away from their phones. 

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Source: The Verge
Tags: Marketing
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Aayat Ali

Aayat Ali

Aayat is an editor for the Daily Digest based in Lexington, Kentucky. She has worked with local coworking spaces since August of 2017 and enjoys taking her firsthand knowledge to write about the fascinating, constantly evolving world of flexible workspaces.

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