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Tag Archives: marketing

7 Ways To Level-Up Your Instagram Marketing Techniques

Cat Johnson and Karina Patel shared how Insta-savvy coworking spaces can level up their marketing game during a recent training session.

October 16, 2019

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Are You Making These Common Instagram Mistakes? Here’s How To Fix Them

Karina Patel shares the most common mistakes coworking spaces are making on Instagram and how to put them right.

October 11, 2019

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Top 3 Content Marketing Trends In 2019

Within the realm of marketing, content remains king as it is a powerful and relatively inexpensive tool that helps companies reach their target audiences.

September 24, 2019

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If You Don’t Define Your Brand, Someone Else Will

In her latest workshop, content marketing expert Cat Johnson walked us through the concept of brand storytelling and how it helps workspaces to relate with their target audiences. Learn the key elements of effective storytelling and start telling your own coworking story with one of these 4 topics.

September 12, 2019

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Future Of Work: Why Brand Storytelling Is Key

Brand storytelling enables companies to share their purpose with their investors, consumers, staff, and future recruits. Allwork.Space spoke with Cat Johnson, expert storyteller and content strategist, to learn about storytelling and how flexible workspace operators can leverage it.

September 6, 2019

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3 Proven Ways To Attract New Coworking Space Members

Attracting new coworking space members is one of the most common challenges space operators face. These 3 effective, low-budget strategies can help coworking space operators attract new clients without having to invest heavily in marketing campaigns.

August 13, 2019

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Ucommune Uses Digital Marketing Techniques To Boost SMEs

Coworking firm Ucommune and digital marketing company Zest Digital have built efficient and cost-effective marketing strategies for small and medium-sized enterprises.

August 8, 2019

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Linkedin For Coworking Space Operators: 3 Tips To Ace The #1 B2B Platform

LinkedIn is 227% more effective than Facebook as a lead generation tool and coworking space operators should use it to drive more traffic to their websites.

July 17, 2019

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7 Steps To Creating Quality Content For Your Coworking Space

During a recent online training session, Cat Johnson focused on how a workflow can help coworking operators stay on track with their content marketing.

July 3, 2019

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Why Every Coworking Space Needs A Content Workflow

Content marketing is an invaluable tool in helping coworking owners attract new members. But, it comes with a price: your time. To help busy coworking owners keep up with the demands of writing content, marketer Cat Johnson explains how to create a workflow.

June 20, 2019

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3 Things You Need To Know To Create A Successful Coworking Website

Marketing expert Kevin Whelan shared how to create a successful website with coworking operators during a live series organized by GWA.

June 18, 2019

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5 Key Elements To Rock Your Coworking Instagram Marketing Strategy

Highlights from an Instagram training session hosted by content marketing expert Cat Johnson. The session was tailored for coworking and flexible workspace operators, and explained in-depth how to start and run a successful Instagram marketing strategy.

May 30, 2019

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Creating The Perfect Coworking Website: Top 10 Elements To Keep In Mind

A perfect coworking website takes time and it’s never really truly done; it requires constant updates, bug fixes, and keyword changes. Here are 10 steps to get you started in the right direction.

May 9, 2019

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An Introduction To Instagram Marketing For Coworking Spaces

1 billion users are now on Instagram and 80% of them follow a business, making it a top social media channel for flexible workspace operators. Allwork.Space caught up with Karina Patel, marketing director at Pacific Workplaces, to discover the basics of Instagram marketing.

May 8, 2019

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13 Ways To Attract Coworking Members With Content Marketing

Content marketing expert Cat Johnson shares the best content marketing strategies for flexible workspace operators. Among Cat’s top 13 pointers, she recommends writing about your coworking space’s key differentiators – such as amenities, location or values – to attract your target market.

April 25, 2019

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