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Table of contents
- Simpler development and reduced maintenance costs
- Better customer experiences
- Decentralized and scalable solutions
- Efficient management of location-based apps
- Enhanced collaboration and agility
Simpler development and reduced maintenance costs
Organizations leverage the benefits of cloud-native mapping platforms differently based on the industry, but these benefits set them apart from competitors in every case. All cloud-native solutions are developed to function on the cloud, and this compatibility reduces maintenance and backup costs and simplifies development. Maintenance accounts for 20-50% of most companies’ operating budgets. Costs are considerably reduced with tools based on a pay-per-use model and an open-source system.
Maintenance is an expense to reckon with across the globe. 90% of European companies report that emergency maintenance and unplanned downtime are their main pain points, and slightly fewer (88%) complain about aging IT infrastructure. 76% struggle with data analysis and connecting modern assets, followed by 40% with obtaining asset data, 24% with maintenance cycles, and the same percentage with connecting assets from remote sites. 22% express dissatisfaction with monitoring assets in real time, and 20% have a hard time collaborating with vendors.
Better customer experiences
Traditional platforms require dedicated teams for different tasks, software updates over longer periods of time, and other features that tend to compromise customer experiences. According to 73% of consumers, a good experience is among the crucial factors motivating them to do business with a company, including a company deploying technology at scale. Cloud-native apps help users adopt a mobile-first approach to development and deployment. Cloud-native platforms change the entire development cycle and emphasize customer experience with tools that underscore deployment and feedback.
Decentralized and scalable solutions
The organizational structure of cloud-native mapping tools such as Maptive GIS software is decentralized, allowing each unit to handle its resources autonomously. This decentralization can enhance responsiveness and flexibility for separate units or departments.
Cloud-native platforms can be modified and adapted according to a business’s requirements and enable frequent software updates based on user feedback. From the industry’s perspective, cloud-native platforms enable horizontal scalability as the company grows, rendering hardware solutions superfluous. The applications scale as needed without relying on the vendor to approve each adjustment. This engenders a self-service model where the app owner or business can allocate and modify resources based on demand.
Tech deployments on a large scale have varying requirements. They may involve managing thousands of applications, some of which require multiple instances and highly dynamic resources. The app may have a stable average most of the time, but consumption can surge without notice – 10x or even 100x. A good example of this is emergency applications. Having a fixed bandwidth allocation for such apps is a waste of resources. Cloud-native platforms can accommodate all kinds of scalability needs.
Efficient management of location-based apps
Cloud-native mapping platforms leverage distributed cloud resources, allowing businesses to integrate real-time geospatial insights without investing in expensive technology. With features like API-driven mapping services, automated updates, and seamless data synchronization, organizations can deploy and manage location-based applications with greater efficiency. This cloud-first approach also ensures high availability, fault tolerance, and security, making it easier for companies to scale their operations without technical bottlenecks.
Enhanced collaboration and agility
These platforms also enhance collaboration and agility by offering unified access to geospatial data across multiple teams and locations. Developers can build and customize location-based services through flexible APIs, while real-time data streaming enables dynamic updates for applications such as logistics tracking, fleet management, and smart city planning. The ability to process large volumes of geospatial data in parallel through cloud computing accelerates decision-making and improves operational efficiency. By reducing infrastructure complexity and enabling seamless integration with other cloud services, these platforms empower organizations to deploy large-scale technology solutions rapidly.
Final thoughts
The future of the digital map market is bright. Its size is predicted to reach $20.63 billion in 2025, up 12.3% from 2024. The expansion of mobile and internet technologies, rising demand for location-based services, infrastructure development projects, and the rise of navigation and GIS apps are driving growth. The digital map market will keep growing in the coming years. It’s projected to surpass $37 billion by 2029, up by 15.8% a year on average in the forecast period.
