Technology and Community in the Flexible Workspace

Last week we shared an article on how wearable technology can help build workspace community. Today, we’re taking a look at how digital signage software can help create a more distinctive workspace culture.

The growth and expansion of the industry has brought about a more extensive market. But it’s also brought about more competition and operators are seeking ways in which they can differentiate themselves and attract new clients.

Jamie Russo’s Everything Coworking Podcast recently welcomed Enplug’s Colin Bovet, Head of Marketing, and Mike Lanni, Head of Key Accounts, to discuss how technology – specifically digital signage – can help operators foster their community.

Digital signage can help members and staff communicate with each other; it’s an easy to use tool that can be great to share information, stay up to date on social media, help members find the right person they’re looking for in your workspace, and a good way to simply stay in the loop and in constant interaction with each other.

“Imagine if you have a graphic on your digital displays that shows who in your coworking space is a web developer or who is an accountant. You can show that to everyone within your space so the next time your members are looking for a new accountant, they know where to find one. That helps build community within the space.” – Colin Bovet, Enplug Blog

Enplug’s experience in our industry has led them to work with various operators, including WeWork; plus, they’ll also be sponsoring this year’s ALL.GCUC conference May 3-6 in Los Angeles.

Listen to what Colin and Mike have to say about how technology can help build community. You can also get to meet them here and see for yourself how their digital signage works during ALL.GCUC in just a little over a month.