Dr. Gleb Tsipursky – The Office Whisperer
Cat Johnson – Coworking Marketing Maven
Angela Howard – Culture Expert
Drew Jones – Design & Innovation
Andrea Pirrotti-Dranchak – Competitive Advantage
Jonathan Price – CRE & Flex Expert
Jeremy Fennema – Tech Innovation Alchemist
Coworking spaces have become more widely accepted by companies of all sizes in the past few years. Corporations in particular are seeing the benefits of these shared offices, and Harsh Lambah, Country Manager at IWG, reveals his thoughts on why the model is being embraced by large enterprises.
In the early days of this industry, open offices were largely opposed by corporate hierarchy as it was too much of a shift from traditional serviced offices. Once coworking could be seen as a sophisticated alternative to offices, corporations jumped at the opportunity.
“Corporates save 15-25% when they adopt coworking,” said Lambah. “All you need is to move in with your laptop and plug. Everything within coworking is taken care of by the service provider. The reception, security, hygiene, lifts, maintenance, cafeteria.”
Startups have always been inclined to join coworking spaces as they are cost efficient and offer a recognizable business address.
Lambah also said that a healthy economy provides coworking firms with more natural demand, but during a potential downturn, professionals will want to leave traditional leases and opt for flexible options.
