Flex Space Bookings By Non-Members Are 36% More Profitable Than Member Bookings

Coworking software platform Nexudus has released the findings of what it claims is the largest research of reservation patterns within the US flexible office industry. 

The research, which comes from a global analysis of over 3.5 million data points, highlights how flexible space was used across the US from January 2016 to September 2021. Through this data, Nexudus was able to determine how amenities, such as meeting rooms, hot desks, and even 3D printers impact the profit of these workspaces.  

According to the research, bookings by non-members are 36% more profitable than bookings made by members, showcasing how non-members can provide an additional stream of revenue for operators. 

Additionally, spaces that had a capacity of less than five people made up 45% of all bookings, while those with capacities between 10 and 19 saw the worst ratio between booked and available time. 

Mornings saw the longest bookings, with the average time of 6 am bookings coming to 160 minutes. In comparison, midway bookings averaged 120 to 90 minutes. However, 6 pm bookings saw a spike in length with an average of 140 minutes. 

Flex spaces with less than 40 members were most active after 6 pm, which is usually when work-related tasks are winding down or not being done at all. 

Additionally, larger spaces saw higher turnover on their bookings that were made by users with a dedicated desk membership. 

“The USA is not only the birthplace of the flexible workspace industry, but is also the world’s largest flex space market,” said Carlos Almansa, cofounder at Nexudus. “The use of meeting rooms in flexible workspaces sets the day-to-day pace of a facility, but is also an essential source of profit for these workspaces. Having a deeper insight into how these resources are used is critical in maximizing both operational efficiency and return on investment.”