There’s a new Gold Rush occurring in the proptech world: hybrid work solutions.
So far, companies like Cisco and Honeywell have touted their services to be the ideal solution for building owners and tenants seeking to support a more hybrid workplace. Now, one of the biggest coworking players is looking to become the one-stop-shop for these companies.
WeWork officially launched its WeWork Workplace service last month, which offers various tools for members including conference room booking, the ability to make company announcements, register for yoga classes, and more.
“Companies of all sizes recognize that people aren’t coming in every day,” said Scott Morey, president of technology and innovation at WeWork.
Still, WeWork is still in its infancy when it comes to its proptech aspiration. Established firms have already made a name for themselves by offering similar software, building management, and data collection systems.
But with WeWork’s recent stock slump, this may be the service that helps keep the operator relevant and afloat amidst economic uncertainty.
The shift to a more distributed workforce has thrust the relatively small technology sector into the mainstream. Now more than ever, landlords need an extra hand to ensure that their buildings are fit to support the future of work.
