Dr. Gleb Tsipursky – The Office Whisperer
Nirit Cohen – WorkFutures
Angela Howard – Culture Expert
Drew Jones – Design & Innovation
Jonathan Price – CRE & Flex Expert
This article originally appeared on catjohnson.co.
Coworking, when done well, is a force multiplier. It multiplies your energy, your ideas, your connections, and your impact in the world.
If the concept is new to you, a force multiplier is anything that makes the effort you put in go further.
That’s what coworking does. It surrounds you with a community of people who are also showing up, creating and building. It keeps you inspired, connected, and supported. It creates the kind of energy that makes personal and professional growth not just possible, but inevitable.
Here are five examples of coworking as a force multiplier:
1. Coworking multiplies your focus and productivity
Working in a coworking space improves focus, especially for those of us who struggle with at-home distractions or just don’t like to work alone. Studies show that working near others increases accountability and time-on-task behavior.
To put it simply, people get more done when they’re around others doing the same. When you’re surrounded by people who are building, creating and thinking big, it’s easier to build, create and think big yourself.
A coworking space with a great community and vibe is energizing and focus-inducing.
2. Coworking multiplies your connections and opportunities
Great coworking spaces have robust, in-house professional networks that form and strengthen over time as members connect and collaborate. Unlike networking events, coworking relationships form organically through proximity, numerous touchpoints of connection, and time.
And you never know where those coworking connections will lead. One coffee chat can seed a new project, referral, or insight that changes everything for one, or both, members.
3. Coworking multiplies your learning and creativity
Coworking is a learning ecosystem. Members pick up ideas, tools, and resources just by being in the space. This is done through events, conversations, and watching how others work.
Exposure to different industries and workflows helps people break out of their own silos and thinking. Studies show that ideas spread more freely in environments with weak ties and casual connections between people from different backgrounds, like those found in coworking spaces.
4. Coworking multiplies your confidence and resilience
Coworking reduces the isolation that comes with working from home or random coffee shops. This is vitally important as social connection is directly tied to mental health and motivation.
Coworking members often find themselves attending new events, talking with new people, trying new things, speaking up to share their thoughts, or launching ideas they might not have pursued alone.
And when challenges come up, coworking communities can offer emotional support, practical advice, and reminders that you’re not alone. This community support buffers against burnout and helps members stick with goals.
5. Coworking multiplies your visibility and reach
Coworking amplifies your presence simply by being part of the coworking community. Collaboration, referrals, partnerships, and opportunities come directly from being visible and active in a coworking space and community.
Plus, a supportive coworking space is a natural launchpad for workshops, launches, events, gatherings, and content.
The Takeaway
Coworking spaces aren’t places where things just happen. They are places where things accelerate. When you bring your focus, energy, and ideas into a space full of others doing the same, everything multiplies. And the results are tangible.
Coworking is not just a place to work.
Coworking is a force multiplier.
