Dr. Gleb Tsipursky – The Office Whisperer
Cat Johnson – Coworking Marketing Maven
Angela Howard – Culture Expert
Drew Jones – Design & Innovation
Andrea Pirrotti-Dranchak – Competitive Advantage
Jonathan Price – CRE & Flex Expert
Jeremy Fennema – Tech Innovation Alchemist
Coworking has become a staple in the commercial real estate world, appealing to a wide array of companies thanks to the evolution of work culture. For example, Siemens recently opened its first coworking location in Boston, and the firm’s head of real estate Michael Kruklinski provided insight as to why large companies are enticed by coworking spaces.
“Coworking spaces are often associated with open, unassigned spaces, perfect for those working alone or in small teams,” said Kruklinski. “However, the attractive components of these user-based environments caught our attention. Rather than enter a traditional coworking space, we chose to adapt this model to better fit our space and privacy requirements.”
In 2017, the company opened its first coworking space in Munich, but the new Boston location is its first in the U.S.
The company’s coworking space provides a clubhouse with a kitchen and recreation spaces, a garden area for collaboration, and a grove area that serves as a traditional workspace. According to Kruklinski, this variety provides a space that accommodates the needs of all occupants.
Moving forward, Kruklinski said that Siemens Coworking hopes to take the feedback it has received from its Boston staff to improve the location, as well as make the finishing touches on its new coworking space in Chicago.
