How AI Can Improve Company Culture

Artificial intelligence has become a useful tool for companies wanting deeper insight into how employees are performing, including whether they are engaged and the company’s culture is having a positive impact on the workforce.

For instance, in 2019, MIT Sloan Management Review and Glassdoor revealed the Culture 500. The online interactive tool uses AI and data from Glassdoor to rank high-profile organizations based on culture.

“AI technology can help leaders navigate this new world of work, where employees are increasingly concerned about the culture of their workplace,” said Dan Udoutch, co-founder and CEO of RSquared AI, a cloud-based platform that offers real-time analysis of employee engagement.

By now, most modern companies realize how important culture is to retention, collaboration, innovation and job satisfaction.

This is no longer a massively progressive concept — even the U.S. Securities and Exchange Commission (SEC) announced that publicly traded companies must disclose human capital metrics that include employee experience and work environment.

Nurturing culture is tricky and requires more than an annual employee survey. That’s why AI usage can make it simply for leaders to keep track of their employees’ perspective in the workplace and how to improve areas of the company that need work.

For instance, RSquared uses a “cultural MRI,” which analyzes employee digital communications through various algorithms and looks into whether collaboration, inclusion and engagement are being attained. It can then identify if there are breakdowns in culture, and allow leaders to address any issues as necessary.