Airbnb knows that remote work is here to stay, and its consumer base proves this.
According to the company’s data, stays of 28 or more days now take up one-fifth Airbnb’s business following its commitment to a work-from-anywhere policy.
To help this shift, Airbnb recently created a guide for remote workers to find the best cities and countries to support digital nomads.
“Historically, towns have done a lot to attract companies to invigorate their economy,” said Nathan Blecharczyk, chief strategy officer at Airbnb.
“And now there’s this avenue of going directly to the workers and their families and making the case of why this town is a great place from a quality-of-life perspective. Employees don’t have to choose between their high-paying job and a great quality of life. They can have both.”
Blecharczyk added that while towns have become ideal, affordable hubs for remote workers, “one person’s economic development is someone else’s gentrification.”
However, as hybrid and remote policies continue to become normalized in the workforce, professionals are likely to be more geographically spread out.