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Cat Johnson – Coworking Marketing Maven
Angela Howard – Culture Expert
Drew Jones – Design & Innovation
Andrea Pirrotti-Dranchak – Competitive Advantage
Jonathan Price – CRE & Flex Expert
Jeremy Fennema – Tech Innovation Alchemist
Who decides how hybrid work will take place? In many cases, it won’t be the CEO — it will be the “top talent” of the company.
That’s according to Raj Choudhury, an economist from Harvard Business School.
Throughout history, it has always been the most sought-after job candidates who have shaped what our jobs look like and how work gets done, says Choudhury.
In our current pandemic-era state of flux, it will likely be these influential people who will once again steer the future of work toward their ideal scenario.
Interestingly, this is not just a desire for hybrid work. Instead, it’s about working from wherever they want.
“There are two kinds of companies,” Choudhury said. “One is going to embrace work-from-anywhere, and the second is in denial—I feel those companies will lose their workforce.”
He believes that the “companies that are trying to drag back time will lose some of their best talent, and that dynamic will force these companies to catch up.”
Hybrid work has already cemented itself as the future of work. But if Choudhury is right, we could soon see another shift toward a work environment with even less location dependence.
