Generative AI Tool Use Growing Rapidly: Over 3 billion Monthly Visits to Top 100 AI Tools for Work

Competition within the artificial intelligence (AI) field has ramped up significantly over the last few months.  

Updated data from the FlexOS Top 100 AI for Work report suggests that generative AI tools now attract over 3 billion monthly visits — a 13% increase from February to March.  

Additionally, the updated list reflects the launch and fast rise of Microsoft Copilot, and other notable services including Claude, which have both moved high on the list of top 10 AI for work. There were also several changes throughout the entire list compared to the last report, like notable climbs by services like PI and Adobe Firefly. 

More specifically, the report further suggests that advanced AI tools such as ChatGPT, Claude, and Microsoft Copilot are not only improving workplace productivity, but are fundamentally changing how tasks are handled across the workforce. 

One standout in the updated rankings is Claude AI, which has experienced a fast rise — jumping 8 spots to the 8th position. This climb on the list is driven by a reported 161% surge in traffic, garnering 54 million visits in March compared to 21 million in February, according to FlexOS.  

Microsoft Copilot also experienced fast adoption in the workforce as well, climbing into the top 10 with a 48% increase in visits. The fast increase in adoption reflects a rising trend of businesses and individuals integrating AI tools to improve productivity and decision-making in day-to-day tasks. 

In fact, the top 100 AI tools for work accounted for a staggering 3.217 billion visits in March alone, with branded searches — a metric indicating popularity — rising to 263 million. This is up from 225 million in February. 

ChatGPT continues to dominate the lead in traffic among large language models (LLMs). Google Gemini is not that far behind, easily maintaining the number two spot measured in total traffic.  

That being said, FlexOS reports that its market share has slightly declined, from 80% to 75%, as competitors like Claude and Copilot play catch up. This competition reflects a broader shift in the AI landscape, where diversity in tools and specialization in applications are becoming more pronounced across the workforce. 

More niche AI tools such as Suno, a prompt-to-song generator, have shown impressive growth as well. The movement amongst these more niche AI apps further hints at the expanding scope of AI applications in the workplace.  

The updated data shows how increasingly interconnected the workforce is becoming with AI tools/software.