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How Nudge Theory Can Improve Workplace Practices

Aayat AlibyAayat Ali
May 25, 2021
in News
Reading Time: 1 min read
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DDI

Hybrid working has become a hot topic of the post-pandemic workplace. This is for good reason — it allows employees to work both in the office at home throughout the week.

However, there have been concerns raised about this arrangement. For instance, remote working has highlighted the issue of e-presenteeism and how employees have started to feel like they need to be “on” at all times when working from home.

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This has led to their work weeks growing by nearly 25%. This includes feeling that they must work more to stand out from their in-person counterparts, as well as having to attend multiple virtual meetings throughout the day.

All of these challenges can lead to major mental health problems among employees. So how can managers avoid such issues in the workplace?

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One solution is the Nudge theory, which indicates that small suggestions throughout the day can influence someone’s behaviors in a positive way, without additional stress.

Nudge theory uses artificial intelligence and data in order to improve a company’s remote and digital culture. Using this technology, companies can “nudge” employees and encourage them to adopt more positive actions.

Each nudge can be personalized too, whether it’s simply an emotional check-in at the beginning of the work day or an invitation to watch a video about new features for software upgrade.

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Aayat Ali

Aayat Ali

Aayat is an editor for the Daily Digest based in Lexington, Kentucky. She has worked with local coworking spaces since August of 2017 and enjoys taking her firsthand knowledge to write about the fascinating, constantly evolving world of flexible workspaces.

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