Dr. Gleb Tsipursky – The Office Whisperer
Cat Johnson – Coworking Marketing Maven
Angela Howard – Culture Expert
Drew Jones – Design & Innovation
Andrea Pirrotti-Dranchak – Competitive Advantage
Jonathan Price – CRE & Flex Expert
Jeremy Fennema – Tech Innovation Alchemist
As hybrid and remote work’s popularity persists into the latter half of 2023, some companies are reevaluating the use of employee monitoring tools — expressing the need to strike a balance between productivity oversight and the importance of maintaining trust and engagement within their remote and hybrid workforces.
According to a report published by SHRM, some experts are challenging the efficacy of using monitoring tools when measuring actual productivity, sharing concerns on the limitations and potential dangers of them being misinterpreted.
Companies like ActivTrak and Hubstaff are reportedly expanding their capabilities to address the challenges of hybrid work and the current economy. These tools are evolving from traditional workplace monitoring to platforms that can provide insights into team dynamics, work habits, and overall productivity, all while maintaining a focus on employee privacy and well-being.
Despite the overall concerns surrounding workplace monitoring, the market for the software is projected to grow, with an estimated value of $2.1 billion by 2030, according to Market research firm Spherical Insights.
While this growth suggests a rising trend, it also reveals the growing importance of a transparent and ethical approach to monitoring. Employers are encouraged to be upfront about their use of monitoring tools and to ensure that their application aligns with enhancing employee productivity and well-being.
