Prior to the pandemic, digital transformation was already expected to change the way we work for good. Now, the pandemic has accelerated the need for businesses to adopt automation to stay ahead of the curve.
This is expected to transform the way companies attract, recruit and hire top talent.
One way companies are trying to accommodate the evolving workforce is by investing into upskilling. For instance, Amazon has dedicated $700 million to upskilling its workers through 2025 to prepare them for a more digitally-fueled workplace.
Amazon’s various training programs all share the goal of helping its workers to expand on their critical skills so they have more career opportunities in the future.
PricewaterhouseCoopers is another company that is heavily investing into training and upskilling programs to the tune of $3 billion.
Even prior to the pandemic, businesses have realized that technology will play a big role in the future of company operations, therefore employees need to be ready to fill in new roles.
Manual jobs are expected to become more digitized in the future, and instead of it taking jobs away from people, employees will need to learn how to work alongside these technological advancements.
The new normal will also include attracting employees with the right amenities and benefits, particularly flexible work options. The last several months has ramped up demand for shorter workweeks and remote working, and companies need to be prepared to meet those needs if they want to bring in top talent.