Over the last few years, the coworking scene in Brooklyn has thrived and offered diversity despite office giants commanding much of the area.
Many smaller niche coworking spaces have started targeting specific industries or communities in order to meet demand and diversify their portfolios.
When Pauline Roussel, CEO and co-founder of Berlin-based networking firm Coworkies, toured coworking locations across 46 cities, she said that Brooklyn had some of the most creative models.
“Brooklyn always stood out for its creativity and being a bit more artsy and the coworking scene reflects that a lot,” Roussel said. “If you compare it to other cities of Europe there’s so much creativity and different concepts.”
The coworking wave came after the recession as many millennials entered the workforce. It provided a way for people from all industries to work, not just writers and artists. Startups, digital nomads, and corporate workers were becoming a big portion of coworking communities.
The rise of spaces that cater to certain communities is significant, with companies like The Wing who tailors its services for women. Another example is Shared Brooklyn which is a space for those in the design and architecture industries.
National chains do not dominate in Brooklyn as they do in Manhattan, which allows the area to foster a more creative atmosphere.