Officebroker.com is rebranding as Officio to move away from the broker model and aid clients in finding long-term solutions, rather than completing short-term goals.
Providing secondary cities with high-end coworking
As the coworking space industry expands at a rapid pace, major operators such as WeWork are continuing to take up buildings in core markets, leaving some areas to be underserved. Now, other players are entering lesser-explored markets to provide the same amenities found in high-energy cities across the country.
Serendipity Labs is just one of those firms who hopes to reach out to clients in the suburbs and secondary cities. Chairman & CEO John Arenas said that the company focuses on offering upscale workplaces with high-end hospitality and services.
The firm runs on a business model similar to the hotel industry, which keeps the operating company investment and real estate investment separate. Such agreements can include a lease, joint venture, a revenue share lease or a management contract.
Arena said that his company differs from others in the market by being more of an extension of the workplace for established companies.
The Latest News
Delivered To Your Inbox
The firm focuses on meeting strict standards for data security, personal safety, confidentiality and regulatory compliance that most enterprises require.
In regards to the company’s expansion, Arenas said that they look for areas with strong trade area demographics, higher education, and high walkability scores. Places that are close to entertainment, dining, and fitness can help members improve their quality of life.
“Short and long term, our goal is to provide members with inspiring places to work that help them reach their full potential as individuals,” said Arenas. “We want to continue to be part of our communities by hosting art exhibits and local business events.”
Latest on Daily Digest
JLL research revealed that Dallas-Fort Worth is ranked 12th out of the country’s top 15 coworking and flexible space markets, taking up 3 million square feet of space.
Office provider LABS has launched its 96,100 square foot flagship property LABS House in Bloomsbury, London that features coworking, offices, and full-service dining.
Cool office interiors are ideal at first glance, but looking into a company’s principles, such as gender equality and flexibility, will be the factors that retain talent.
Colliers International revealed the success of the office market last year due to high demand for coworking and tech firms, but predictions for 2019 are uncertain.
Shared office space providers as tenants have become the norm for many landlords and building owners, and now many REITs have adopted coworking as it continues to expand.
Brookfield Properties has teamed up with Convene to spruce up the 73,000 square foot Brookfield Place into a full-service events venue that accommodates up to 500 people.
Many coworking operators pride themselves on massive, rampant expansion, but some industry experts believe this growth could lead to failure and consolidation in 2019.