Dr. Gleb Tsipursky – The Office Whisperer
Cat Johnson – Coworking Marketing Maven
Angela Howard – Culture Expert
Drew Jones – Design & Innovation
Andrea Pirrotti-Dranchak – Competitive Advantage
Jonathan Price – CRE & Flex Expert
Jeremy Fennema – Tech Innovation Alchemist
WeWork had a less than ideal past year after postponing its long-awaited IPO, which led to its valuation plummeting and slowing down its leasing. While SoftBank has taken majority control of the company to keep it afloat, it has a long way to go
The coworking operator’s questionable growth-at-all-costs approach had surprisingly positioned it as one of the most highly valued startups in America, but has raised concern whether its growth is sustainable.
Regardless, despite what happens to WeWork in the future, it is clear that the coworking industry will continue to grow. Now, operators are adapting to more trustworthy models and the demand for flexible office is continuing to grow.
The aftermath of WeWork’s drawn out saga has offered commercial real estate leaders some valuable lessons.
First, it is imperative to make sure you have viable tenants to ensure that they will be able to pay their bills on time.
Furthermore, be cautious if WeWork is already your tenant. If you have an asset and are looking to lease space, think about whether WeWork would be a wise addition.
Lastly, increased vacancies should be seen as opportunities. An empty space just provides landlords a chance to welcome new tenants, such as sustainable coworking companies, into the building.
