WeWork Positions Itself As A Safe Office Solution
WeWork is now marketing itself as a safe flexible office solution for large corporations with more than 500 employees who are seeking alternative workspaces outside of their permanent offices in Australia.
“[COVID-19] has obviously, undoubtedly, had an impact on every company,” said Balder Tol, general manager at WeWork Australia. “And what we see from that is that flexibility actually becomes the most valuable currency as companies throughout the world start to rethink their workplace needs.”
The company originally geared its services towards entrepreneurs, startups and small businesses, but now enterprise clients take up over 50% of WeWork’s core revenue.
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Tol added that at the moment, companies are undoubtedly making the shift to a more remote workforce. However, the need for a physical office still remains for many and that is where the opportunity for WeWork comes in.
Moving forward, the coworking firm will be making major changes to their workspaces in order to meet physical distancing requirements and cleanliness protocols. For instance, the company is encouraging the use of virtual social events, training and more.
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