Miami’s office market continues to be dependent on coworking firms to fill their spaces, but some landlords are concerned that their absorption rate is becoming too much.
Is there a formula to the perfect workplace?
Building a great workplace can involve numerous factors, whether it be perks or a strong employer brand. According to Great Place to Work, it’s the culture around a company that determines its character. So how does a company create a healthy workplace culture and, subsequently, a great place to work?
Jody Kohner, SVP of Employee Marketing and Engagement at Salesforce, said that the secret to the company’s success is the amount of employee engagement that using culture, technology and data.
A company’s culture can make or break it. Being true to its core values and beliefs can set it apart from competitors.
“We write it down, we prioritize it, we build programs around it, we measure it, and we are constantly innovating on it. It’s something everyone has to own,” said Kohner.
Kohner also said that a great culture allows employees to feel connected to one main goal. No matter the hierarchy, employees that are on the same page tend to connect and engage naturally.
A Deloitte study found that 80% of millennials want businesses to give back and engage in issues beyond the company. For example, Salesforce gives their employees seven days of paid time to use towards giving back to causes that mean something to them.
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Technology can also make a huge difference in the workplace as it becomes a huge part of our daily lives. Now, workers are seeking out more “social, mobile, smart and connected technologies” in the workplace that make each day more productive and efficient.
While using technology to benefit customer data is beneficial, creating effective technology to address the employee experience can further drive productivity.
Salesforce uses its own technology to provide employees with a consumer-like experience.
Collecting proper data can also make a difference in an employee’s work day. By leveraging various forms of data, companies can create an employee-centered experience.
Most of the time, companies analyze customer data to make the most out of those relationships, so why not apply that same logic towards employees?
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Gym-coworking hybrids have gained traction recently, allowing members to be productive at work while encouraging them to take care of their physical and mental health.
The 2019 Global Coworking Survey has revealed that there is to be 2.2 million coworking members by the end of this year and identified the state of the industry so far.
Office Depot has been testing out coworking spaces within three of their existing locations in an effort to expand its current services and drive traffic into stores.
Just ahead of its IPO, WeWork has signed four new Manhattan leases to open its “Headquarters by WeWork” offering dedicated to providing un-branded spaces for clients.
Despite the coworking industry seeming congested, operators are not concerned about the competition as each coworking space gears its services to a specific audience.
Flexibility in the workplace has become a common option for workers, but some firms are going further by becoming 100% remote so staff can work from wherever they please.
Coworking firms, such as WeWork and Knotel, have been rapidly expanding their footprint in New York’s Flatiron District as it becomes the city’s hub for shared offices.
British brand Established & Sons have introduced four new furniture designs that aim to create a more comfortable workplace, while also being functional to homes.
Condeco’s newest research paper found that 41% of employers offer remote working, thanks largely in part to major technological advancements that are sweeping workplaces.
Industrious is partnering up with national retail and mixed-use developer Seritage Growth Properties to brings its coworking spaces into five of the retailers locations.
Companies have accepted that wellness in the workplace should be prioritized, but the trendiness of it can overshadow what is most effective — starting from the basics.